Is Advertising a Profession?

Advertising is not a profession. Advertising is a sport. It is a constant competition between the globe’s most creative minds. It is a business where collaboration summons ideas that change how people view everything that makes up their world. Life is 100% about perspective and what advertising does is give people different lenses to view […]

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“Without Advertising the World Would be Boring”

“Who, what, when, where and why” are the most powerful words in the English language. These words help us get one step closer to truth or to the answers we are seeking. That is exactly what advertising does. It helps people discover new things about themselves and the world they live in, about what lies […]

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