Terminal Time

www.cameroncolan.com

Over the holidays, I spent an extraordinary amount of time in airport terminals. Specifically, terminal C at Dallas-Fort Worth International airport. Between the symphonies of crying babies, weather delays and crew availability miscues I have endured and have almost reached my final destination.

 Recently, I have been given the opportunity to be an intern for a new social platform called “Wheel“. One of the wheels I started is titled “people @ airports”.  I started this random filming of humans wandering through the concourse is because if we each took a moment to just be still and look around us in these places, we would see the beautiful chaos of our interconnected world. A quick glance to my right and I see people from Calgary traveling to Mexico. A slight turn of my head and I hear a conversation in a dialect I couldn’t even guess at.  Then as I turn my head all the way to the left more screaming babies.

 Even though it is the holidays it’s interesting to note that every single person sitting around me at gate C-30 is here for a different reason. Each has a unique motivation for putting themselves through the hassles of travel. After a 36 hour visit with my extended family in Columbus, Ohio my motivation was to make my way down to Austin, Texas for my very first “friend wedding”. The matrimony is taking place between my old roommate who recently left the luxuries of college life to serve his country in the “world’s finest Navy” as he puts it.

 In the 20+ hours I’ve spent in these terminals over the past three days I’ve seen a really ugly side of humanity, but at the same time I’ve caught glimpses of how cool our world is. The fact that one can decided to go to Tokyo and back for a weekend with the click of a button is fascinating. So I would like to extend an olive branch to the airline companies and the valiant employees that power these logistical feats. Regardless of any words of frustration we might utter, we are extremely grateful for the avenues of adventure you provide us that makes our crazy world a much smaller place.FullSizeRender 2

“Without Advertising the World Would be Boring”

“Who, what, when, where and why” are the most powerful words in the English language. These words help us get one step closer to truth or to the answers we are seeking. That is exactly what advertising does. It helps people discover new things about themselves and the world they live in, about what lies within them and what lives around them, about needs and aspirations, about what they can become and what they can help the world become.

Nothing is discovered without a question being asked first. I have yet to lose that childish curiosity that keeps kids on the hunt for more answers about their world. I am constantly inquisitive, on the search to learn more, understand better and find the truth that others see. This adventuresome side of me, in cahoots with my creative nature, is what draws me to advertising.

The McCann “Truth about Advertising” study cited that “24% of the industry still believes that the best of advertising is yet to come.” That is where I fall. I embrace the unknown; I relish in the mysterious thrill of it. My goal is to make the future is as promising as the past was for the Advertising industry. The industry constantly fascinates me and will always be my avenue for strategic creativity. By helping others answer “who, what, when, where and why”, I discover the answers to these questions for myself.